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OCCA Weekly Webinar - "eXpand range of Pigments for Automotives"

OCCA Weekly Webinar - "eXpand range of Pigments for Automotives"
Javier Morcillo-Ruiz of BASF Colors & Effects will present "eXpand range of Pigments for Automotives"

Date: Wednesday 25th November 2020

Time: 14:30 – 15:30

Venue: Webinar

Our Autumn Series of OCCA Weekly Webinars continues with "eXpand!® range of Pigments for Automotives" presented by Javier Morcillo-Ruiz of BASF Colors & Effects.

This webinar is free to attend. Simply register below and you'll receive further details and joining instructions in due course.


With improved color depth and stabilized up to the level of primary particle size the stir-in slurries eXpand!® Red EH 3427 and eXpand!® Blue EH 6001 have revolutionized the production of water borne coatings. The pioneering eXpand!®technology, enables enhanced color depth, flop and sparkle. Fully compatible with modern automotive coating systems, these advanced pigments combine high transparency with a high tinting strength for unique, more intensive shades with lower scattering. Marketed under the Colors & Effects brand the pioneering stir-in technology results from a strategic partnership between BASF and Landa Labs.

With the latest development of the powder pigment eXpand! ® Red EH 3530, the first universal grade is now available, enabling the intense shades in various coating systems. Developed for modern automotive coating systems in order to fulfill the high requirements of these market. The eXpand!® technology makes the small stabilized particles easily to incorporate, which significantly reduces cost and time spent in production processing.

Speaker Profile - Javier Morcillo-Ruiz

Senior Pigment Expert Automotive Coatings

BASF Colors & Effects

Javier Morcillo Ruiz, Technical Director of the internal start up unit & Sr. Pigment Expert for automotive coatings, has been active in the field of pigments and coatings since 2000.  He started his career in the research and development of various paint layers for interior and exterior automotive plastic components.  Since 2006 he has held various positions within the BASF group focusing on colorimetry, color formulation software, color analysis, pigment selection and technical marketing. At present, he is working at BASF Colors & Effects located in Ludwigshafen, Germany.

Register Now to Attend

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